Website Launch for Local Drain Clearance Business
The Imagefix team have a confession to make. Over the past few months we’ve become increasingly obsessed with ‘fatbergs’. And it’s all thanks to the work we’ve been doing with local drain clearance business, Drainflow. We always take the time to learn about the businesses we work with. In this case it means we know more than is probably good for us about what lurks in our drains and gullies!
Creating a Local Web Presence for Drainflow
Drainflow is a local south Bedfordshire business that has grown an impressive reputation for their work. They were looking to grow their local network through the development of a new website providing an excellent user experience on mobile and desktop. Key to the design was a clear description of their services, enhanced by high quality imagery, ease of navigation, and multiple modes of contact.
The Design Process
Whilst our client was happy for the Imagefix team to take the lead on the design elements, they were keen to work with us on the imagery. We were delighted with the images provided by the client, demonstrating the Drainflow team at work. Our job then was to retouch where necessary, and to position them creatively within the chosen design. Using background illustrations, and ‘box-breaking’ graphic techniques, we were able to provide a highly visual foundation for the website copy.
Serving The Local Community
Our client was keen to optimise the Drainflow website for local enquiries. The vast majority of these come via searches carried out on mobiles. In order to ensure that anyone in Bedfordshire looking for ‘drains unblocked near me’ – for example – would be directed to Drainflow, we ensured that the site was optimised for local SEO. This includes:
- An optimised Google My Business page
- Active and engaged local social media pages
- Backlinks and citations
- Local SEO optimised website
- Local keyword research
- Regular subject specific blogs
An Excellent Launch Event for Drainflow
The Drainflow team was excited to launch their new website, and wanted to get involved in the event. Within hours of the Facebook page going live there were hundreds of new visitors liking the page and sharing it with friends. This has converted into a growing number of website visits, and enquiries for local drain clearance services. Over all, this has been a great example of working collaboratively with a client for business growth success.
Looking for a website that will grow your web presence? Imagefix combines creative design and SEO expertise. Call us today to find out more on 01525 715608