Who we are and what we do.
How Imagefix PPC Agency Helps Local Businesses Succeed
Imagefix is a design and marketing agency that helps companies increase their conversions, boost ROI and convert more leads.
Back in 2006 Imagefix began with Garry West and Tina Loan combining their expertise in marketing and web design to provide services across the region. Now we’re an award-winning brand with a team of pay-per-click specialists supporting local businesses across Buckinghamshire, and national clients across the UK. We’re excited to be providing goal-driven, cost-effective online advertisement.
Your Business Could Benefit From PPC if:
- You want to promote a new product.
- You have a sale or promotion to advertise.
- You need instant results and impact.
- You want to target a certain audience or demographic.
Imagefix Creates Impactful Campaigns
We can set up a PPC (Google Ads) campaign as quickly as you need it, and the results are normally fast.
- First. We research relevant SEO keywords for your products or services.
- Second. Our design team will create your advert using those keywords, ready to launch.
- Third. We build unique landing pages to encourage sales using CTAs, useful product information, and clear ways to buy.
We measure your conversions track your goals. A campaign manager provides regular reports, offering an analysis of your campaign performance.
Get started with a PPC campaign today.
Talk to the Imagefix digital marketing team on 01525 715608
Working With Buckinghamshire Businesses on PPC Campaigns.
Discover how our marketing skills help businesses grow sales
Find Out What’s Happening in the World of PPC.
We work collaboratively and honestly with businesses in Buckinghamshire to develop successful PPC campaigns.
Imagefix gives businesses an edge over their competitors by creating effective paid search campaigns. Our researchers find the right keywords that online shoppers use when looking for your products. Then we integrate them into a professional design and determine the prime online position for your ad – giving you the opportunity for maximum visibility.
Imagefix is an award-winning company with a friendly team that is passionate about supporting businesses looking to amplify their online presence. To achieve this, we create responsive, stunning web designs, Search Engine Optimisation, and PPC campaigns.
We also service the following areas:
Milton Keynes • Aylesbury • Buckingham • High Wycombe • Beaconsfield • Amersham • Bletchley • Newport Pagnell • Chesham • Gerrards Cross • Marlow • Princes Risborough • Wendover • Olney • Winslow • Beacon Hill
Pay Per Click Advertising FAQs.
Google Ads and SEO both use the Google platform but they work differently:
- Search Engine Optimisation (SEO) creates a ‘Google Friendly’ website that, over time, will appear more frequently in search results and therefore rank higher. SEO is an organic marketing tool and it’s free to use, but it does take time and resources to achieve good results.
- Google Ads are designed to drive traffic to your website more quickly than SEO can. The ads can be set up quickly and they begin to attract shoppers to your website straight away. You pay for PPC (Google Ads) when people call your number or click on your ad.
A Google Ads campaign costs as much as you are willing to pay each month. A monthly budget cap is set, and you pay a fee each time a shopper clicks on your ad or calls your business, until that cap is reached. There’s no minimum budget spend and no contract, which means you control the size of your budget and the length of your campaign.
Google Ads provide the opportunity to advertise to shoppers as they are searching online for products or services like yours. The ads are powered by smart technology, which means that they appear when shoppers have intent to buy.
- You set specific goals for Google Ads, such as calling up your business, or increasing traffic to your website.
- The ads are displayed according in the geographic region you choose. Dependent on your business reach, it may be local, regional, national, or international.
- Your ad needs a professional graphic design, SEO rich copy, and a budget which you can set monthly.
As soon as your ad is approved it will start to appear to shoppers searching for products or services like yours, in the geographical area you have selected. You pay a fee each time someone clicks through or calls your number.
You can choose from 3 different types of PPC ads:
- Search Network Ads. Text-based ads that appear on Google Search results pages when someone is specifically searching for a product or service like yours.
- Display Network Ads. Image-based ads that display on apps or websites that are visited by the shoppers you are targeting.
- Video Ads. Short 6 or 15 second video ads that appear during, or prior to videos on YouTube.
Shopping ads are the product ads that are displayed at the top of the Google search results. They’re also displayed on the shopping tab, on price comparison services, YouTube, and on search partner websites.
To use Shopping Ads you’ll need to set up a Google Merchant Centre account. Then you can revert to your Google Ads account to choose the kind of campaign you want, set your budget, and manage your campaign.
Google Shopping ads use product data supplied to the Merchant Centre feed to display your ads in relevant searches. The ads use images from your feed plus a title, price, shop name and description.
Anyone can set up a PPC campaign, but Imagefix recommends that Buckinghamshire businesses work with a Google Ads (PPC) specialist. Managing your own campaign involves bidding for the keywords you wish to use; if you don’t have experience on the platform this can be expensive without offering a good return on your investment.
Managed PPC campaigns offer ongoing improvement in your ad’s performance, based on data gathered once the ad goes live. SEO keywords may be changed, ads are adjusted or paused if they don’t generate the right kind of traffic, and the budget is increased if necessary.
Managed PPC campaigns are more likely to deliver a great ROI for clients because they respond and adapt to online conditions as they emerge.