Who we are and what we do.
And How Does Imagefix Help Flitwick Businesses?
Imagefix is a design and marketing agency that helps companies create their brand identity, grow their online presence and convert more leads.
Back in 2006 Imagefix was established by Garry West and Tina Loan who combined their expertise in marketing and web design to provide services across the region. Now we’re an award-winning brand with a team of digital specialists supporting local businesses across Bedfordshire, and national clients across the UK. A lot has changed, but our passion to provide creative online excellence is unchanged.
SEO is how you get your website found on Google and Bing
Search Engine Optimisation turns your website into an effective online marketing tool, which works 24/7 to grow your business. The SEO team at Imagefix use a combination of strategies which work with Google’s ranking checklist for excellent search engine visibility and a high ROI.
Our SEO strategy comprises:
- Website optimising, using a blend of technical fixes and keyword research, to ensure your site is ‘Google Friendly’.
- SEO enriched content– blogs and pages – that strengthen your online impact and reach.
- PPC campaigns that work fast to drive targeted traffic to your website using SEO keywords.
Get started with SEO Solutions today.
Talk to the Imagefix digital marketing team on 01525 715608
Working With Flitwick Businesses on SEO Services.
Discover how our skills in SEO can boost your bottom line.
Our specialist SEO techniques includes the research and implementation of local, national and global keywords across your website. We also provide small and large technical fixes to make sure your website is ‘Google-ready’.
Data-analysis is key in helping us understand how your website is being used by visitors, and this helps us explore multiple opportunities to improve the customer experience, and boost your lead conversions.
Servicing the Following Areas.
Ampthill • Maulden • Ravensden • Flitton • Steppingley • Millbrook • Westoning • Tingrith • Eversholt • Pulloxhill • Silsoe • Clophill • Barton-le-Clay • Harlington • Toddington • Houghton Conquest • Lidlington • Ridgmont • How End
6 SEO Tips for Flitwick Clients.
Google wants to see that your website a great resource for potential customers, and doing so is key to improving your search engine ranking. Here are 6 ways to immediately improve your website SEO:
More than 50% of internet searches are made on mobile phones. This means that every website needs to display equally well on all devices. Check this by testing your website on a mobile phone, laptop and tablet. If you can’t read the copy, or the formatting gets lost, you’ll need help to make it responsive.
You want visitors to find their way to your website, rather than that of your competitors. One of the best ways of doing this is to find out how they search. For example, someone who needs a plumber may use the search term ‘Plumbers near me’ to find a relevant site. You should be using Google Business Profile to optimise your website for local searches.
Google rewards sites that are answering the questions their customers ask. If you sell stone floors, your customers might ask: “Which is the cheapest stone floor?”. Your website needs to answer this in the form of FAQs, blogs, or landing pages. It’s all about creating copy that serves your customers.
Why are some of your competitors getting more online traffic than you? Check out their site to find out what they’re doing that you’re not. Your competition is a great place to learn. Do your competitors offer better site navigation, website design, and clearer copy? Once you know the answer to these questions, you can work on improving your offering, and growing your visitor numbers.
Part of SEO is the user experience (UX). Test out how good your UX is by asking a friend or family member that’s unfamiliar with your business to browse your website. Do they know straight away what you’re selling? Is it clear how to buy your product? Does your website anticipate customer needs and guide them through the buying process?
Find Out What’s Happening in the World of SEO.
Search Engine Optimisation FAQs.
Search Engine Optimisation (SEO), is the process of improving your website’s content to increase it’s authority, organic visits, online visibility and sales to get you to the first page of search results. This is achieved by:
- Writing useful content through blogs and pages.
- Using keywords in your copy.
- Creating geo-based landing pages.
- Linking internally and out to external sites.
- Building a backlink library for your website.
- Optimising your metadata for search engines.
SEO does not provide instant results. It can take anywhere between 3 to 9 months with a strong SEO strategy, to see any change to your online traffic (depending on your sector).
There are over 200 ‘ranking factors’ Google uses to determine where your website will rank, based on its content relevancy and authority. To be successful with SEO, your website should:
- Be optimised with the keywords and terms searchers use when searching for your services.
- Contain links and backlinks.
- Have well-written, with up-to-date content.
- Be professionally designed, with responsive web pages.
Google has to see that your website contains valuable resources for users, and that it is as a trustworthy source for specific search queries.
If you’re aiming to rank high in search engines, and boost your sales and website traffic, then yes. Search Engine Optimisation gets your website seen first, by sitting on the front page of search engines and becoming visible to searchers looking for your products or services. Without SEO in place, potential customers won’t be able to find your website – even after they enter the relevant search terms into Google.
In short yes. However, while tackling your website SEO yourself sounds tempting, the Imagefix team recommend that you find SEO marketing specialists with the extensive training, ready to get your site visible online.
To be able to achieve a page one spot, SEO requires time, thorough research for keywords, and specialist skills.
A keyword is any term or phrase entered into a search engine bar with a results page. A keyword example would be “Flitwick marketing agency”. Keywords are used to optimise the copy on the landing pages and blogs across your site, making them visible to search engine crawlers looking for relevant responses to queries asked.
Make sure not to over-optimise keyword usage, as this can create a red flag for Google and will harm your website ranking.
SEO and PPC both generate traffic using keywords, but they work in different ways:
- Pay-Per-Click (PPC) ads drive traffic to your website quicker than SEO will. It doesn’t take long to set up, and can generate traffic for your website immediately. You set a budget, and will only pay for your PPC ad when someone either clicks it or calls your number.
- Search Engine Optimisation (SEO) creates a ‘Google Ready’ website, which will make increased appearances in search results and rank higher in search engines. SEO is known as ‘organic’ marketing which means it happens naturally and you don’t pay for it, but it does require a substantial investment in time and resources to achieve the best results.
Businesses should try to balance long-term SEO with targeted PPC ads for optimum impact.